Random thoughts about APOC and other issues

Monday, March 29, 2010

Words Are Important


As you can see from this sign at the front desk of Santa Ana's police station, words in the right context, are extremely important. I still trying to figure out the meaning of the sign. Could it mean that if you are a gang member, you could register from 8 to 11 in the morning? Would you really want to register with the police if you were a gang member? May be if you want to register your gang you can do it...hum... that doesn't make any sense either. Anyway, we recently went over SEO strategies in both classes, Mondays and Wednesday. I believe it's one of the most important topics for any new website, no matter the business model that you choose. It's critical for the ranking of your page on a search result. Remember that 90 percent of the clicks will happen in the first page of the results. Some of the results will be influenced by "keyword" usage. A few weeks ago, I registered with SEOBOOK and I wanted to share some of the lessons you can get for free. You could go to SEOBOOk website and get a free account. It's very simple and useful. After you register, you will be getting some tips. For instance, on key word density they explain that,

"Your on page SEO strategy should use semantically related phrases and mix up your keyword usage. If your page title is "Chicago Dentist & Dental Care : Business Name" then your on page heading tag should be something like "Your Friendly Dentists in Chicago".

They advise not using the same words so many times because it may be too "Spammy", instead...
  • Singular vs plural forms of a keyword
  • Use synonyms
  • Add in relevant keyword modifiers
  • Change word order
If you want to learn more, you know what to do...and may be you can help me understand the sign, leave a comment.

2 comments:

  1. Here's the deal with "gang registration" as I understand it....

    Various cities have ordinances geared to protect residents' families and neighborhoods. Police are required to maintain a registry of convicted known gang members and make that registry accessible -- at the office or on a web site. To land on the registry, the gang member must be convicted under the anti-gang ordinance or something of that matter. I think the idea is to promote public awareness about potential threats that gangs posed to citizens in the community.

    :)

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  2. Very interesting way of introducing the fact that the words and tags we choose are important to our SEO strategies. Good point!

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